Meet Jolien Storteler - Kubixer Interview Series

Meet Jolien: a girl that wanted to become a princess when she was young - and later on got more realistic and dreamt of becoming a swim instructor (since she loves to be in the pool), a primary school teacher (since she loves to be around kids) and a farmer (since her aunt had a farm in France). Growing up, she struggled to figure out what she actually wanted to study & do as a profession. She studied primary school teacher and had many internships - but that wasn’t it. She worked in a tourist office, and at a pharmacy - but that wasn’t what she wanted either. She even studied Arabic for a while. After deciding on following a business administration program at university, she learned about digital marketing and e-business, SEO and SEA - and that’s how she discovered where she belonged.

How does a typical day at the office look like for you?

I start by opening my email-inbox and Slack, and go over everything that’s new, answer, and when that’s done I go get myself a coffee. I then open the calendar and check on Asana the tasks I have for that day, and make a small to-do list - what’s always on my to-do list, is to check my client’s Google Ads account to see if everything still works ok and if I can do some optimizations, and the marketing for our Kubix website.

What are some of the projects you are currently working on?

I am running a Dutch Google Ads campaign for MUZZY BBC, international ad campaigns for TSC Travel, and soon I’ll be involved in other new projects. What I mainly am in charge of, is the marketing for Kubix itself; I do site optimizations, Google Ads, social media, send out newsletters, and I especially focus on content marketing and directing the team to support me in this. Also I am involved in our company’s side project Women.Digital. We’ve just launched the new website and now it’s time to optimize and work on a content plan.

Give 3 words to describe working at Kubix.




What is your favorite remote work spot?

I really like to work from my balcony at home. In the summer it’s quite hot, but till lunch time I’m in the shadow with a forest in the back, parrots flying around, and my cat behind my laptop helping me out.


When do you have the most fun at work?

When I can get creative. That’s why I also love writing - whether it’s for social media, ad text copies, or a blog posts; I enjoy it all. I guess it’s in my name: Stor(y)tel(l)er.

If you could add one thing to the office, what would it be?

A snack machine. My stomach goes crazy sometimes.

If you had a warning label, what would yours say?

Easily scared. Sudden noises, insects, thunder & lightnings, fireworks, unexpected movements, a tap on my shoulder. You’ll see me panicking and jumping up from my chair for the smallest things.

What is the nerdiest thing you do in your spare time?

When my fiancé plays a game on his PlayStation I just love to sit down next to him and watch him play (shooting, football, action games - anything). I would even ask and encourage him to play, just so that I can watch. Maybe weird, but I really enjoy it.


What’s on your bucket list?

To get a tattoo; but just a small one.

Do you have any bad habits?

Eating too much chips. And not eating fruit: I tried bringing fruits to the office for a while - but I would just leave them on my desk till they start to stink and rot, and I have to throw them out. Then the next day I would bring a new piece that I believed I would really eat this time.

What’s one item you want to own, that you don’t?

A Fiat 500.


Last: What is something that you are proud of?

That I took the step to move to Istanbul - as I don’t like being far away from my family. I am a family girl; I grew up in a small town, and even when I studied on the other side of Holland I was still coming every weekend by train (4 hours to go, and 4 hours to come back) to spend time with my parents and sisters. My family has always been supporting me, and it makes me proud to make them proud.

And also I’m proud of myself that I found a job in a country of which I didn’t speak the language, where I needed to have a work permit to be able to work, and in an industry where I did not have any experience yet. For this, I will be always thankful to Kubix for believing in me!

Post date: 05 Jul 2019

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