30 Days In Search: SEO & SEM News-Recap of May 2019
May was a month full of events and conferences, of new features, of updates and announcements - but also, full of Google bugs and indexing issues.
read more... Miscellaneous
Jolien
28 May 2019
5 Psychological Tips to Write Outstanding Google Ad Texts
The Search ad text is the first contact with your potential customer - but how do you get the searcher to click on your ad? Here are my 5 tips.
read more... Paid Marketing
Gökay
27 May 2019
Local Search Strategies in SEO & SEM
Major local search tactics are not that hard to apply but there is a lot of detailed work behind it which I want to point out in the following post.
read more... Organic Marketing
Halide
27 May 2019
Winning Search Marketing Strategies In Declining Economies
In economic downtimes, a clear Search Marketing strategy can help companies to survive. Here are some proven tactics and tips.
read more... Miscellaneous
Halide
08 May 2019
Winning Search Marketing Strategies in Declining Economies (English)
We as an agency, and also our Turkish clients, had a pretty tough year in Turkey economically and politically, as you might have heard. And during this time companies tend to do irreversible mistakes and believe us, we have seen a lot of them recently. Here are some tips from Holly on how you should prioritize and optimize your Search Marketing efforts, be it Advertising or SEO, both definitely need a smarter management during this time.
Listen EpisodeHow To Increase App Visibility & Boost App Downloads (English)
Combining ASO with Google’s app marketing campaigns can be a strong move when you want to improve your ranking in the Apple App Store and the Google Play Store results. With the right App Store Optimization plan and by sharing our (Universal) App Campaign best practices, I want to give you a head start in boosting your app visibility and app download number.
In this podcast I walk you through our 10 App Store Optimization steps, give Universal App Campaign optimization tips, and explain how a combination of both can be more effective.
Listen EpisodeBeing Locally Found With Local Search (English)
Podcast on Local Search: Halide talks about techniques and methods that companies can use to improve their local visibility on Google.
Did you know that almost every 2nd search on Google is a localized search? But on the other side, %56 of local businesses have no Google My Business entry yet.
These numbers show that there is huge untapped potential for local businesses. This is where Halide goes into techniques and methods on how companies can improve their local visibility on Google.
Listen Episode
Talking about Running Remote and the Future of Content & Digital Marketing with Liam Martin (English)
Liam Martin, the co-founder and CMO of TimeDoctor.com and Staff.com, joined our guest speaker series. Liam shared some insights on content marketing and digital marketing strategies that did & do work for him organizing the Running Remote Conference.
He gave us useful tips about Content Marketing in general with specific tips for Podcasting and also on how he sees the future with AI evolving.
Listen EpisodeCheck our podcasts section.
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