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Blog


Machine Learning in Google Ads: Tips, Tricks and Best Practices

Here are my personal tips and best practices on the new era of machine learning in Google Ads. Hope my advice will help you feel better after all!

read more... Paid Marketing
Halide Ebcinoğlu
10 Sep 2019

Meet Pinar Unsal - Kubixer Interview Series

This is Pinar: a creative, outgoing & supportive Kubixer. Find out what she misses at the office, the song she would sing at karaoke night & more!

read more... Miscellaneous
Jolien Storteler
28 Aug 2019

30 Days In Search: SEO & SEM News-Recap of August 2019

​August was quiet. There weren't many updates, conferences, or features launched. We’ll run you over what happened, in less than 5 minutes. Ready, go!

read more... Miscellaneous
Jolien Storteler
28 Aug 2019

Out Of The World Of A Digital Marketing Agency. Between Search Engines, Berlin and Istanbul

Read, smile and learn more about our agency life between two cities, cultures and lifestyles. We hope you'll enjoy it.

read more... Miscellaneous
Şafak Ebcinoğlu
21 Aug 2019

Guides


Podcasts


YouTube SEO #1: How To Optimize Video For YouTube Search (English)

When you have lots of followers already, the YouTube algorithm uses many different metrics to rank your videos on YouTube. But if you’re just starting out, the best way to get your videos discovered is by optimizing for YouTube Search.

In this episode, I tell you how to do YouTube SEO for videos, that'll help you to get a higher ranking on the YouTube Search results. (First episode of the YouTube SEO series).

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SEO and SEM News-Recap Podcast of September 2019 (Turkish)

If you haven’t found the time yet to catch up with what happened in the SEO/SEM industry in September 2019, now it’s the time to listen!

In this episode, Gökay and me discuss two new link attributes related to “nofollow”; an update for reviews in rich results; “in this video” search feature; new snippet settings to customize search results; September 2019 Core Update; Google Ads new recommendations; and the industry events we loved!

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Creating Perfect Local Landing Pages For SEO (English)

Did you know that 58% of the searches on Google are local searches?

When someone is doing a local search, it means he or she is searching for your service or business in a certain area. Usually the first thing they will see under the ads, is the Google Local Pack with 3 results. But what do you do when you aren’t showing up in the local pack? And what do you do, when you do not have an address and thus, cannot rank there? The answer: local landing pages. In this podcast I will tell you what goes into a good local landing page for SEO.

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SEO and SEM News-Recap Podcast of August 2019 (Turkish)

Here is the very first session of the Kubix Digital monthly recap podcast series. In this session, we talk about the important updates of the SEO and SEM industry in August.

Are you curious what we’ve talked about in this session? If yes, here are the topics we covered: account maps feature on Google Ads, updated testing tools with Googlebot evergreen rendering, new improvement of podcasts in Google search results, a metric and a method on Google Ads that we’ll say goodbye to very soon, and a new video series that is launched in August - which is our favorite.

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Check our podcasts section.

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